SVP, Marketing

Rise Interactive Wins 8th Award in 2020 for Web Development Services

We are thrilled to share our 8th award win this year for website development. The latest recognition from the 2020 WebAwards includes Best Non-Profit Website and Outstanding Healthcare Website, joining previous accolades from the Association of Marketing and Communication Professionals (AMCP) in the dotCOMM Awards, Global B2C Website of the Year in the Global Digital Excellence Awards, Best Healthcare Provider Website in the Internet Advertising Awards, Best Website Overall for Healthcare and Non-Profit industries in the Hermes Creative Awards, and Gold recognition in the Healthcare Advertising Awards.

This collection of awards reflects the success of two enterprise website projects led by Rise: American Lung Association and Nicklaus Children’s Hospital. The latter project comprised an analytical re-mapping of site navigation for SEO, resulting in 92% higher YoY traffic after just one month post-launch.

Our work with each of these organizations included comprehensive redesign, SEO-fueled content migrations, restructured site navigation for improved customer experience, and more. Our wide expertise across performance marketing enabled a unique approach to website work, with SEO and web development teams collaborating in lock-step to deliver data-driven, search-optimized websites built to make an immediate impact on clients’ performance goals.

“Our clients today are under more pressure than ever to demonstrate the ROI of their marketing spend. In order for brands to drive better results overall, there must be a balance between media investments and the time investments that are required to deliver flawless user experiences and organic results via SEO,” says Larry Fisher, CEO of Rise. “It is truly rewarding to partner with future-focused brands like the American Lung Association and Nicklaus Children’s Hospital who understand the importance and impact that UX and SEO can have on the performance of a marketing program. When we can combine our analytical chops to pair data insights with elegant design, the results really do speak for themselves.”

Jean Zhang, Rise’s Vice President of Customer Experience, recently hosted a virtual event with marketing leaders at American Lung Association and Nicklaus Children’s Hospital. During the event, Zhang shared that 48% of consumers cited a website’s design as the top factor in deciding the credibility of a business.

“Our work goes beyond sophisticated design, and I’m proud to see it recognized by these awards,” says Zhang. “We know that the visual experience is one the greatest influences on a website visitor’s online conversions and overall engagement; what takes Rise’s web development service to the next level is how we power these decisions with data to support the decisions we make with our clients’ investment.”

Reach out to Rise to learn how our award-winning web development program can drive more results for your brand.

09/14/2020 at 02:09